MINI USA is proud to introduce the new MINI
Seven (which will be available in both Cooper
and Cooper S variants of the MINI Hardtop 2
Door and 4 Door models) - the first special
edition of the latest MINI generation which
presents a striking combination of the brand’s
traditional values and the progressive product
quality of the current models.
Seven (which will be available in both Cooper
and Cooper S variants of the MINI Hardtop 2
Door and 4 Door models) - the first special
edition of the latest MINI generation which
presents a striking combination of the brand’s
traditional values and the progressive product
quality of the current models.
Exclusive design features on the exterior and
interior underscore the British origins,
hallmark driving fun, premium character and
extrovert appeal that make the new MINI
Seven a more exceptional phenomenon in
urban traffic than ever before.
Exclusive design features on the exterior and
interior underscore the British origins,
hallmark driving fun, premium character and
extrovert appeal that make the new MINI
Seven a more exceptional phenomenon in
urban traffic than ever before.
The 2017 MINI Seven special edition will be
available in both Cooper and Cooper S
variants of the MINI Hardtop 2 Door and 4
Door models in late summer. Pricing will be
announced closer to the vehicle’s arrival in
market.
The name MINI Seven recalls the premiere of
the revolutionary British small car more than
five and a half decades ago. In August 1959,
the virtually identical models Austin Seven
and Morris Mini Minor were presented to the
public for the first time. The first specimen of
the legendary 4-seater created by designer
Alec Issigonis and known today as the classic
Mini came off the production line as the
Austin Seven.
Featuring front-wheel drive, an engine
mounted transversely at the front, short
overhangs and a wide track, the Mini offered
an unusually generous amount of space for
passengers and luggage within a minimum
surface area – with a fascinatingly agile
driving response to boot. The current MINI
model generation embodies the very latest
version of this principle of making the
smartest possible use of the space available.
Not only does it meet contemporary standards
in terms of comfort, safety and functionality,
it also offers a whole new level of driving fun
and refined premium characteristics in terms
of design, material selection and finish
quality.
The classic body concept is once again
represented by the new MINI Hardtop. A re-
interpretation of traditional design features
gives it an unmistakable appearance. In the
interior - likewise designed in hallmark brand
style - there are four seats and an 8.7 cubic-
foot luggage compartment. Thanks to its high-
quality drive and suspension technology,
typical MINI go-kart feeling is combined with
exemplary efficiency and optimized ride
comfort.
The original in the small car premium
segment is also geared towards the extended
requirements of modern target groups with an
innovative body concept. In the current
generation, MINI is also represented in the
small car category for the first time with a
fourdoor model. Featuring a wheelbase
extended by 2.8 inches, two additional doors,
a third seat at the rear and one of the largest
luggage compartments in its class, with a
volume of 13.1 cubic feet, the new MINI
Hardtop 4 Door provides a whole new range
of options to enjoy the driving fun that is so
typical of the brand.
The new MINI Seven: stylish and expressive
exterior design.
The exterior design features compiled
exclusively for the new MINI Seven are geared
towards achieving a particularly stylish and
striking expression of the MINI Hardtop 2
Door and 4 Door, complete with its
characteristic proportions, surface design and
lines. Instantly fascinating appeal is created
especially by means of a body finish in the
MINI Yours color Lapisluxury Blue. This non-
metallic finish is the most intensive blue tone
ever applied to the body of a MINI. The paint
finished conceived for the exclusive
equipment program MINI Yours is based on
the color Ultramarine, which is regarded as
the “blue of kings”. The MINI Yours paint
finish Lapisluxury Blue derives its striking
brilliance, intensity and depth from the highly
elaborate and technologically sophisticated
production processes by which the paint and
protective layers are applied to the body
surfaces.
There are three other body finishes available
to choose from for the new MINI Seven as
alternatives to Lapisluxury Blue. The non-
metallic finish Pepper White and the variants
Midnight Black metallic and British Racing
Green metallic are three of the classic options
within the MINI color range in which the
characteristic interplay of lines and surfaces
on the exterior is given stylish yet discreet
emphasis. This also brings out the athletic
stature of both the new MINI Hardtop 2 Door
and 4 Door models. It is especially defined by
the powerfully arched bonnet and the large
air inlets in the front apron, the dynamic
wedge shape of the side window graphic and
a striking sill line that combines with the
parallel character line to direct attention to
the large wheel arches. The fact that the width
of the rear increases towards the bottom
likewise contributes to the image of a body
sitting powerfully on top of wheels.
interior underscore the British origins,
hallmark driving fun, premium character and
extrovert appeal that make the new MINI
Seven a more exceptional phenomenon in
urban traffic than ever before.
Exclusive design features on the exterior and
interior underscore the British origins,
hallmark driving fun, premium character and
extrovert appeal that make the new MINI
Seven a more exceptional phenomenon in
urban traffic than ever before.
The 2017 MINI Seven special edition will be
available in both Cooper and Cooper S
variants of the MINI Hardtop 2 Door and 4
Door models in late summer. Pricing will be
announced closer to the vehicle’s arrival in
market.
The name MINI Seven recalls the premiere of
the revolutionary British small car more than
five and a half decades ago. In August 1959,
the virtually identical models Austin Seven
and Morris Mini Minor were presented to the
public for the first time. The first specimen of
the legendary 4-seater created by designer
Alec Issigonis and known today as the classic
Mini came off the production line as the
Austin Seven.
Featuring front-wheel drive, an engine
mounted transversely at the front, short
overhangs and a wide track, the Mini offered
an unusually generous amount of space for
passengers and luggage within a minimum
surface area – with a fascinatingly agile
driving response to boot. The current MINI
model generation embodies the very latest
version of this principle of making the
smartest possible use of the space available.
Not only does it meet contemporary standards
in terms of comfort, safety and functionality,
it also offers a whole new level of driving fun
and refined premium characteristics in terms
of design, material selection and finish
quality.
The classic body concept is once again
represented by the new MINI Hardtop. A re-
interpretation of traditional design features
gives it an unmistakable appearance. In the
interior - likewise designed in hallmark brand
style - there are four seats and an 8.7 cubic-
foot luggage compartment. Thanks to its high-
quality drive and suspension technology,
typical MINI go-kart feeling is combined with
exemplary efficiency and optimized ride
comfort.
The original in the small car premium
segment is also geared towards the extended
requirements of modern target groups with an
innovative body concept. In the current
generation, MINI is also represented in the
small car category for the first time with a
fourdoor model. Featuring a wheelbase
extended by 2.8 inches, two additional doors,
a third seat at the rear and one of the largest
luggage compartments in its class, with a
volume of 13.1 cubic feet, the new MINI
Hardtop 4 Door provides a whole new range
of options to enjoy the driving fun that is so
typical of the brand.
The new MINI Seven: stylish and expressive
exterior design.
The exterior design features compiled
exclusively for the new MINI Seven are geared
towards achieving a particularly stylish and
striking expression of the MINI Hardtop 2
Door and 4 Door, complete with its
characteristic proportions, surface design and
lines. Instantly fascinating appeal is created
especially by means of a body finish in the
MINI Yours color Lapisluxury Blue. This non-
metallic finish is the most intensive blue tone
ever applied to the body of a MINI. The paint
finished conceived for the exclusive
equipment program MINI Yours is based on
the color Ultramarine, which is regarded as
the “blue of kings”. The MINI Yours paint
finish Lapisluxury Blue derives its striking
brilliance, intensity and depth from the highly
elaborate and technologically sophisticated
production processes by which the paint and
protective layers are applied to the body
surfaces.
There are three other body finishes available
to choose from for the new MINI Seven as
alternatives to Lapisluxury Blue. The non-
metallic finish Pepper White and the variants
Midnight Black metallic and British Racing
Green metallic are three of the classic options
within the MINI color range in which the
characteristic interplay of lines and surfaces
on the exterior is given stylish yet discreet
emphasis. This also brings out the athletic
stature of both the new MINI Hardtop 2 Door
and 4 Door models. It is especially defined by
the powerfully arched bonnet and the large
air inlets in the front apron, the dynamic
wedge shape of the side window graphic and
a striking sill line that combines with the
parallel character line to direct attention to
the large wheel arches. The fact that the width
of the rear increases towards the bottom
likewise contributes to the image of a body
sitting powerfully on top of wheels.
